We love sleep consultants and experts 🫶🏼

If you’re a sleep consultant, parenting coach, or early childhood expert, you might’ve heard about Ask Yawn and thought, “Wait… is this coming for my job?”

We get it. Another AI thing. Another parenting tool. Another chat that claims to have the answers.

But here’s the thing: Yawn isn’t trying to replace what you do. It’s trying to fill a gap you shouldn’t have to fill; the midnight panic texts, the “is this normal?” worries, the sleep question follow-ups three days after your consult finished, when routines have shifted and toddlers have staged a rebellion.

We’re not here to do what you do, we’re here to support the parents you can’t reach

Ask Yawn is fast, emotionally intelligent, and practical, but it’s not a replacement for deep 1:1 support. It’s here for the parents who:

• Can’t afford a full sleep package (but desperately need help)

• Can’t wait two weeks for an appointment

• Need a quick sense-check at 3am to keep going until morning

• Might never reach out to a professional… but still deserve trustworthy advice

What we believe (and what we built)

We believe in you, the experts.

We’ve spent years watching your work, seeing your impact, and wishing more parents had access to your skills.

So we built Yawn not to copy you, but to carry your work further.

Yawn:

• Reinforces science-backed, developmentally appropriate guidance

• Asks questions before offering advice, just like a good consultant would

• Gives personalised, not generic, responses based on the child’s age, routines, and parenting approach

• Calms the noise so overwhelmed parents are more likely to actually reach out to professionals when needed

What this means for you

If you’re already working with families - amazing.

Yawn can be a tool you recommend between sessions, or for clients who need something lighter-touch.

It’s the thing that keeps them going in the middle of the night, so your real work can stick.

If you’re worried about being replaced - we hear you. The industry is changing fast. But what we know, without question, is that no AI chat will ever match the care, nuance, and human wisdom you bring into a room (or a Zoom call).

What we can do is make sure parents get high-quality support when they’d otherwise get none and make your voice go further than you can reach alone.

Let’s work together

We’d love to feature more experts in our ecosystem, create a white-label version for consultants, or explore referral options that honour your impact.

Because we’re not here to take over.

We’re here to back you up and make sure more families get the support they need, faster, with less stress, and way less Googling.

If you’re interested in collaborating or just want to chat, reach out.

Yawn is here to help. Just like you.